Pooja Lahri, Vice President, Primus Partners, shares her view on the long-term outlook for India’s air treatment products market.She highlighted that the sector is poised for robust growth, with the market  expected to expand from USD 1.75 billion in 2025 to USD 5.16 billion by 2035. The demand for air purifiers alone is projected to rise from USD 151.52 million in 2025 to USD 381.37 million by 2033. Lahri noted that this growth is being driven by recurring smog episodes, heightened post-COVID health awareness, and growing digital literacy—factors that have transformed air purifiers from a premium purchase into an essential household product.