Anurag Singh, Advisor, Primus Partners, shares his view on the record two-wheeler sales during the festive season. He highlighted that October witnessed a ‘bumper’ performance driven by three key factors—pent-up demand being met following GST cuts, increased rural liquidity from a bumper crop, and overall positive consumer sentiment. Hero MotoCorp led the surge with nearly a million two-wheelers retailed, while premium players like Royal Enfield recorded their best-ever festive performance.