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ICC World Cup: Where does women’s cricket stand after historic win?
Primus In News
ICC World Cup: Where does women’s cricket stand after historic win?
04-11-2025

Munish Vaid, Vice President, Primus Partners, shares his view on the commercial prospects following India’s ICC Women’s World Cup victory. He highlighted that the win has significantly boosted the visibility and marketability of women cricketers, noting that leading players could now attract individual endorsement deals in the range of ₹50 lakh annually.

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