Primus In News
Lack of knowledge, budget constraints, regulations key challenges for SMBs in adoption of online ads: Survey
13-12-2024
A report by Primus Partners identifies key challenges for small and medium businesses (SMBs) in adopting online advertising, including lack of knowledge, budget constraints, and regulatory compliance. Despite these issues, 80% of SMBs use online ads, with many allocating over 40% of their marketing budget to digital platforms. The report highlights the effectiveness of online ads in boosting brand visibility and driving growth, with 80% of businesses reporting increased revenues since using online ads. Read Now!
Explore Related Insights
- India’s demand for aircraft predicted to reach 2,100 in next 20 years
- Auto firms to raise prices from April as costs, regulations squeeze margins
- Budget 2024: From green mobility to infra building; here's auto industry's wish list
- Nutrition And Food, Doctor-Patient Ratio — Survey Lists Areas In India's Rural Healthcare That Need Intervention By 2047