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Multinational pharma cos, Indian drugmakers diverge to mutual gain
Primus In News
Multinational pharma cos, Indian drugmakers diverge to mutual gain
11-03-2026

Vivek Tandon, Vice President, Primus Partners, shared that multinational corporations are experiencing financial pressure. "This change has less to do with financial strain and more to do with strategic alignment. Legacy brands may still generate cash, but they don’t fit an innovation-led, globally scalable model.

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