Devroop Dhar, Co-founder and CEO, Primus Partners, shares his view on Zoho’s evolving strategic direction. He highlighted that with the launch of its in-house Zia LLMs and agentic workflow platform, Zoho is transitioning from a robust SaaS player to a fully integrated AI-first enterprise. While the company has long positioned itself as customer-centric and privacy-focused, these developments mark a reinvention—embedding AI deeply into its core identity and future growth strategy.