Publications by Primus Partners

The Rising GIG Economy Of India

This ASSOCHAM-Primus report is an attempt to understand the Gig economy, focusing on the impact of COVID-19 on the Gig segment in India. It presents the means to address the challenges and pursue the opportunities created by the pandemic to enable a forward-looking work culture that results in large-scale employment, income generation and fuels the ambitious national goal of becoming a 5 trillion-dollar economy by 2025.