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Premium bike sales rise 4% despite GST hike for 350 cc-plus models

Anurag Singh, Advisor, Primus Partners, shared his view that motorcycles above 350 cc account for only about 1 per cent of total motorcycle sales. He...

16-12-2025

Primus in News

Record EV Discounts Surge As GST Cuts Shift Demand To Petrol, Hybrids

Anurag Singh, Advisor, Primus Partners, shared his view that EV production in the Rs 10–20 lakh segment has expanded rapidly, with capacity now...

Financial-Services

Small, midcap stocks fall up to 8%; PB Fintech, Swiggy, Ola Electric among top losers: What lies ahead?

Shravan Shetty, Managing Director, Primus Partners, shared his view that the advance-decline ratio of Nifty Small and Midcap 100 stands at 1:4,...

Streaming platforms are playing it safe—and new shows are paying the price

Charu Malhotra, Co-founder and Managing Director, Primus Partners, shared her views on how OTT platforms are not becoming less relevant but are...

Primus-Partners

Leading with grace and grit: Honouring the women driving change at ET Now Impactful Women Leaders of India 2025

Charu Malhotra, Co-Founder and Managing Director, Primus Partners, was recognised for her leadership and contribution to the consulting and advisory...

A takeover in Hollywood that has India's cinema- owners on the edge

Charu Malhotra, Co-founder and Managing Director, Primus Partners, shared her view that multiplex chains are likely to protect the theatrical window,...

Carmakers gearing up to hit refresh button as facelifts take priority

Anurag Singh, Advisor, Primus Partners, shared his views on how advanced design software, closer collaboration with vendors, and the digitisation and...

India's Auto Sector Reports Record Nov Sales Across Segments

Anurag Singh, Advisor, Primus Partners, shared his view that the growth in the auto sector has been broad-based. He pointed out that sub-four-metre...

Air-quality regulator sets up expert panel to fast track EV shift amid hybrid-policy rift

Anurag Singh, Advisor, Primus Partners, shared his view that multiple factors such as weather, dust, farm fires, and geography affect pollution,...

As rupee wobbles and costs surge, car firms gear up for new-year price rise

Anurag Singh, advisor, Primus Partners, shared his views that the January price cycle has been building for several months. He explained that OEMs...

Centre Looking To Chart Norms For 'Made In India' Firms That Can Take On Big 4

Nilaya Varma, Group CEO and Co-Founder of Primus Partners Pvt Ltd, shared his views on the need to promote domestic Big 4 firms by carving out Make in...

From Airbus to bus: Private operators hope to retain travellers as demand rises amid ongoing IndiGo fiasco

Anurag Singh, advisor, Primus Partners, shared his views that the premium bus services and bus booking platforms continue to grow on the strength of...

Cash-rich legal tech faces huge task: Making data machine-ready

Devroop Dhar, Co-founder and CEO, Primus Partners shared his view that legal tech tools can augment the work of junior legal staff who would...

Fed rate cut or pause: What it can mean for Indian stock markets?

Shravan Shetty, Managing Director at Primus Partners, shared his view that the Federal Reserve is likely to cut rates by 25 basis points while...

Electric vehicle sales top 2 million in the first 11 months of 2025

Anurag Singh, Advisor, Primus Partners, shared his view that EV demand has grown significantly in 2025, driven by the expanding range of options in...

Carmakers revive iconic nameplates to break market clutter, boost consumer connect

Anurag Singh, Advisor, Primus Partners, highlighted that in an increasingly crowded marketplace, original equipment manufacturers (OEMs) gain a clear...

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